Circuit of the Americas puts on what Chief Optimization Officer Rocky Williams calls “a Super Bowl times three” every year with Formula 1. As F1’s U.S. fan base grew, demand for hospitality outgrew COTA’s main paddock.
COTA responded with its Turn 1 building: a multi-level hospitality venue for about 1,000 more guests, with two pools and a gondola link to the main paddock. The project had one deadline that couldn't move—the Formula 1 United States Grand Prix.
“A lot of what we build out here has to run perfectly for three days out of the year,” Williams said. “We can’t afford failure.” Powering that kind of operation takes a partner who can deliver custom gear on a schedule that can’t slip.
LFG got notice to proceed in January. Its custom switchboards were on site in under 20 weeks, along with 10 panelboards and dry-type transformers, months before the race.
Hear from COTA and the LFG team on how the project came together:
Beating the race deadline by months was only part of it. LFG finished the boards with a custom laser-cut COTA logo and delivered them to site on LFG’s own trucks.
“You have no equal. We’re so glad that you guys have become a partner of ours and we hope to maintain that relationship as we continue to develop out here.”
— Rocky Williams, Circuit of the Americas
If your project has a deadline that won’t move, talk to LFG about your next build.